Nestled in the enchanting Italian Dolomites, Bolzano is often called the “Gateway to the Dolomites.” This elegant and sophisticated town, where Italian and Austrian cultures beautifully intertwine, hosts Italy’s oldest and largest Christmas market, drawing over a million visitors from around the globe each year.

 

The Christmas Market begins on November 28 and runs until January 6, transforming the heart of Walther Square into a festive wonderland. With 74 traditional wooden Alpine huts and a 20-meter-tall “Wishing Tree” adorned with over 1,300 twinkling lights as its iconic centerpiece, the market offers a magical holiday experience. Visitors can browse an array of handcrafted gifts, from felt slippers and embroidered tablecloths to traditional nativity figures. And, of course, no visit is complete without sampling local delicacies like cured meats, mulled apple cider, and the beloved strudel.

 

This year, the Bolzano Christmas Market emphasizes environmental consciousness and respect for nature. Local and low-impact products are prioritized, alongside efficient waste management, energy-saving measures, and sustainable transportation initiatives.

 

A few more festive highlights: Every Saturday morning, the "La Regina delle Nevi" (Queen of the Snow) ice show takes place on the skating rink at Town Hall Square. Meanwhile, as part of the "Angelus Loci" (City of Angels) program, installations by local artists curated by franzLAB symbolically represent angels across the city.

 

Bolzano’s Christmas spirit is a perfect blend of tradition, charm, and sustainability, making it an unforgettable destination this holiday season.